"I'll paint any car any color for just $29.95" was his byline. My father had his 1950 DeSoto painted at Earl Scheib around 1955 or so. Painted it gray. It came back with almost all of the chrome, door handles, trunk lock, and Fernand DeSoto's head on the hood ornament gray. My father spent hours scraping gray paint off the windows, too. I don't think they had ever heard of masking tape. And prep work? Their motto was "We don' need no stinking prep work". This was at the Earl Scheib in Jamaica.
And, would you believe it, there is STILL an Earl Scheib location in Newport News, VA (doesn't look like they're very busy, does it):